In today's dynamic marketplace, customers are always interacting with brands across a multitude of channels. To effectively engage with these audiences, businesses must adopt an omni-channel strategy. This involves creating a seamless customer experience that extends beyond traditional marketing channels like email, social media to encompass digita

In today's dynamic digital landscape, consumers demand a seamless and consistent brand experience across all touchpoints. Securing this level of brand synergy requires a robust omni-channel marketing strategy that effectively integrates various channels to deliver a unified message. SMS, with its unparalleled penetration, has emerged as a powerful